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Getting Media Coverage: Experts and Sources
Sources Directory - Subject Index


Sources Experts & Spokespersons

News Releases

Are you paying too much to send out your news releases?
2009-05-25
Sources
If you have been using a corporate newswire service to send out your news releases you are likely paying $500 or more to send out a single release -- and that release may not even be reaching the peop...
The Benefits of Reaching the Media
Sources
The benefits of being listed in Sources.
Publicity 101 for Colleges
2009-05-02
Sources
Q: What's the best way for a college to get continuing media attention? A: By being found in SOURCES, the Media's Guide to Experts and Spokespersons
Shifting the frame – and getting our message out
2011-09-06
Beit Zatoun
Beit Zatoun offers two workshops to help progressive communities and organizations better develop and communicate their message using the general media. Sat. Sept 24 & Sat. Oct. 29, 2011.

Sources Select Resources

Are you paying too much to send out your news releases?
Sources News Release
Article
2009
Sources
If you have been using a corporate newswire service to send out your news releases you are likely paying $500 or more to send out a single release -- and that release may not even be reaching the peop...
Don't be a Time Bandit
LaVigne, Mark
Article
2005
Sources
Don't waste journalists' time.
Effective Media Relations
Article
2006
Sources
Media relations is human relations. Journalism is about telling compelling stories about people and their lives.
Expose Yourself!
Diemer, Ulli (ed.)
Article
2006
Sources
A booklet about effective media relations, providing practical advice about getting media coverage and relating to the media.
The Follow-Up Telephone Call
LaVigne, Mark
Article
2004
Sources
Making follow-up phone calls to the media.
Frequently Asked Questions about Sources
Article
2009
Sources
SOURCES is a media service that connects journalists, editors, authors and researchers with the sources they need for their work. SOURCES spotlights organizations, institutions, government agencies, c...
Getting your story into the media
Article
2009
Sources
Stories are the heart and soul of the media. Journalism is about telling stories, and good stories require sources # human contacts, the people who provide informed comment and expertise, the people w...
Have new social media made 'traditional' media obsolete?
Article
2009
Sources HotLink
New media provide additional channels for getting messages out, but they don't make older media obsolete. The task is of public relations is to reach people through the media they use. In an increasin...
Helping you reach the media
How Sources can help you get more and better media coverage
Article
2009
Sources
Media coverage is the most valuable kind of publicity there is because it is based on the news value or information value of what you do or say, and is therefore far more credible than paid publicity ...
Publicity 101 for Colleges
Sources News Release
Article
2009
Sources
Q: What's the best way for a college to get continuing media attention? A: By being found in SOURCES, the Media's Guide to Experts and Spokespersons
Sources gives you powerful tools to help you stand out from the crowd
Article
2009
Sources
An overview of how you can use SOURCES to amplify your message. SOURCES is a media service that connects journalists, editors, writers, producers and researchers with the sources they need for their ...
Top Ten Misconceptions About the Media
Bonner, Dr. Allan
Article
2006
Sources
Trying to change the world?
We can help.
Article
2012
Sources
Getting your story across is an uphill battle when you’re challenging the status quo. SOURCES can help you get your message out.

Sources Bookshelf

Expose Yourself!
Diemer, Ulli (ed.)
Article
2006
A booklet about effective media relations, providing practical advice about getting media coverage and relating to the media.


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