Media Resources

Releases Subject Index Releases List Event Calendar Submit a news release or Calendar event Include yourself in SOURCES
 FAQ
 Membership Form Powerful Tools Tell your story Media Directory
 Media Releases
 Sources Bookshelf
 Sources Newsstand
 Subscriptions Connexions Radical Digressions Sources HotLink Sources Select Resources Download PDFs Contact

RSS

Media Releases from members of Sources.
To submit a news release, use this form.

Go Casual for the Cause on Dress Down Day

September 8, 2009

Sarnia, Ontario, September 8, 2009—October is Breast Cancer Awareness Month and to honour this special time and raise funds for breast cancer research, the Breast Cancer Society of Canada (BCSC) is hosting the 12th Annual Dress Down Day on Friday, October 2. (Can also be held on any day most convenient for participants.)

The BCSC is asking businesses, schools, organizations and clubs across Canada to participate in this event by requesting that their employees, clientele, teachers, students and members dress down for the day and each donate $5 to the BCSC.

By joining thousands of other organizations in this national event, Canadians will help fund life-saving breast cancer research, and play vital roles in raising awareness and hope that through research breast cancer will one day cease to exist.

"The BCSC funds a number of breast cancer research initiatives, from British Columbia to Ontario to Newfoundland," says the BCSC Executive Director Marsha Davidson. "The research helps to improve detection, treatment, improving quality of life, translational research, prevention, laboratory research and health services."

Here are some exciting ways to participate in Dress Down Day, for a suggested individual donation of $5: hold a potluck lunch, wear pink, dress in jeans, host a BBQ, wear a pink ribbon, challenge coworkers, have a bake sale, hold competitions, and compete against other organizations. To double the effectiveness of the event, participants may request that employers match all funds raised by participants.

Upon registering, event coordinators will receive a free breast cancer fighter kit containing a poster, remittance envelope, pledge/information sheet and pink ribbon stickers to help promote the event and support breast cancer research.

"Thank you in advance," says Davidson. "From the millions of Canadians who are affected by this deadly disease."

To register for Dress Down Day visit www.DressDownDay.ca or call 1-800-567-8767.


For more information contact:
Marsha Davidson
Executive Director
The Breast Cancer Society of Canada
Phone: 1-519-336-0746
Email: mdavidson@bcsc.ca
Website: www.dressdownday.ca

Click here to view our Sources Listing


Topics:


  • To submit a news release, use this form
  • Use the News Releases Topic Index for releases by topic
  • Use the Sources Subject Index for experts and spokespersons
    •     Information and Media Resources from Sources
    Main News Release page Media releases from clients of the Sources media relations service.
    Sources Calendar Check out newsworthy events from across Canada.
    Sources Directory Search the Sources directory of experts, contacts and media spokespersons. Find how to include yourself in Sources.
    Publish your news releases Sources can help you distribute your media releases
    Media Names & Numbers Directory of Canada's print and broadcast media.
    Parliamentary Names & Numbers Full contact information for government, political parties, lobbyists, and embassies.

    Sources home page