• Research -- # of people, previous speakers, expectations, time limit
• Reconnaissance -- visit the room
• Brainstorm -- gather facts, stories, statistics on your topic
• Write -- short sentences, imagery, calls to action
• Edit -- eliminate commas, clauses, lists, tongue tiers
• Rehearse -- out loud, on video tape
• D-Day -- arrive early, test the microphone & visuals
• Schmooze -- shake hands, maintain eye contact
• Deliver -- look at one person at a time for several sentences
• Linger -- answer questions, make friends

Dr. Allan Bonner is leading a series of
Media Relations Courses being presented by Sources
Find out more