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News ReleasesHow to Brand Yourself 2009-10-05 www.themarketingchefs.com At the Marketing Chefs we are often asked to help companies find and define their brand statement. Recently it seemed that a number of friends and business associates were looking for help in re-posit... Sources Select ResourcesBrandSources Select Resources Encyclopedia Article Building on the Emotional Experience of the BrandLinking Individual Brands With the Brand of a Convention or Event Saxby, David Article 2010 Sources HotLink As professional speakers, we each seek to create our own brand. However, in today's marketplace, aligning everything we do with the brand of the convention or event will assist us in fulfilling the ex... Frequently Asked Questions about SourcesArticle 2009 Sources SOURCES is a media service that connects journalists, editors, authors and researchers with the sources they need for their work. SOURCES spotlights organizations, institutions, government agencies, c... Getting your story into the mediaArticle 2009 Sources Stories are the heart and soul of the media. Journalism is about telling stories, and good stories require sources # human contacts, the people who provide informed comment and expertise, the people w... Helping you reach the mediaHow Sources can help you get more and better media coverage Article 2009 Sources Media coverage is the most valuable kind of publicity there is because it is based on the news value or information value of what you do or say, and is therefore far more credible than paid publicity ... How Sources magnifies your Internet visibilityArticle 2006 Sources How the high Internet ranking of the Sources Web site helps magnify the public profile of organizations and companies who are listed in Sources. How To Get Personality Into Your Growing BusinessBucaro, Leanne Article 2010 Sources HotLink Most people associate the word personality with individuals. But businesses can have personalities too, and the image and feeling of a more distinctive business are likely to remain with customers. Managing your Brand in an Insecure WorldBucaro, Leanne Article 2010 Sources HotLink Brand value is determined in part by your brand and related company activities such as public relations, customer service experiences, as well as successes and failures in the market. Sources gives you powerful tools to help you stand out from the crowdArticle 2009 Sources An overview of how you can use SOURCES to amplify your message.
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