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Event Marketing & Publicity: Experts and Sources
Sources Directory - Subject Index


Sources Experts & Spokespersons

News Releases

Introducing the Sources Calendar
Sources
The Sources Calendar enables you to inform the media of your newsworthy events.

Sources Select Resources

Communicating Effectively Through Your Association Newsletter
Diemer, Ulli
Article
1997
Sources / Ulli Diemer
An effective newsletter is one that meets your readers' needs and interests.
Communicating Effectively Through Your Newsletter
Diemer, Ulli
Article
1990
Connexions / Ulli Diemer
Some pointers about how to produce a newsletter that communicates effectively with its readers
Exhibitors can get more bang for their buck
Siskind, Barry
Article
1998
Sources
Trade shows are effective marketing vehicles when used well.
Frequently Asked Questions about Sources
Article
2009
Sources
SOURCES is a media service that connects journalists, editors, authors and researchers with the sources they need for their work. SOURCES spotlights organizations, institutions, government agencies, c...
Getting your story into the media
Article
2009
Sources
Stories are the heart and soul of the media. Journalism is about telling stories, and good stories require sources # human contacts, the people who provide informed comment and expertise, the people w...
Helping you reach the media
How Sources can help you get more and better media coverage
Article
2009
Sources
Media coverage is the most valuable kind of publicity there is because it is based on the news value or information value of what you do or say, and is therefore far more credible than paid publicity ...
How Sources magnifies your Internet visibility
Article
2006
Sources
How the high Internet ranking of the Sources Web site helps magnify the public profile of organizations and companies who are listed in Sources.
Sources Calendar
Website
2009
Sources
Listings of events of interest to journalists, editors, researchers, publishers and others working in the media and in publishing, covering Canadian and international events, press conferences, meetin...
Sources gives you powerful tools to help you stand out from the crowd
Article
2009
Sources
An overview of how you can use SOURCES to amplify your message. SOURCES is a media service that connects journalists, editors, writers, producers and researchers with the sources they need for their ...
The Sources HotLink
Website
1996
Sources
A website and newsletter dealing with media relations strategies.
Successful Event Marketing Strategies
Steinbrecher, Sabine
Article
1997
Sources
Tips for marketing your events.

Sources Bookshelf

Event Planning
Allen, Judy
Book
2000
A blueprint for planning and executing special events with flair and without any unexpected surprises and expenses.
Expose Yourself
Using the Power of Public Relations to Promote Your Business and Yourself
Beals, Melba
Book
1990
A hands-on, practical book that gets down to the details of doing promotion.

Media

Government Ministries & Agencies

National Capital Commission
The steward of federal lands and buildings in the National Capital Region.
National Gallery of Canada
Mandated to develop, maintain, and make known, throughout Canada and internationally, a collection of works of art, both historic and contemporary, with special, but not exclusive, reference to Canada...
Newfoundland & Labrador Ministry of Tourism, Culture and Recreation
This Department of the Government of Newfoundland and Labrador is responsible for the planning, analysis, research, development, and promotion activity related to all aspects of the province's tourism...


Sources is an online portal and directory for journalists, writers, news editors, researchers. Use Sources to find experts, media contacts, spokespersons, scientists, lobbyists, officials, speakers, university professors, researchers, newsmakers, CEOs, executive directors, media relations contacts, spokespeople, talk show guests, PR representatives, Canadian sources, story ideas, research studies, databases, universities, colleges, associations, businesses, government, research institutions, lobby groups, non-government organizations (NGOs), in Canada and internationally.
© Sources 1977-2021. The information provided is copyright and may not be reproduced in any form or by any means (whether electronic, mechanical or photographic), or stored in an electronic retrieval system, without written permission of the publisher. The content may not be resold, republished, or redistributed. Indexing and search applications by Ulli Diemer and Chris DeFreitas.