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Fundraising Strategies/Techniques: Experts and Sources
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News Releases

Publicity 101 for Colleges
2009-05-02
Sources
Q: What's the best way for a college to get continuing media attention? A: By being found in SOURCES, the Media's Guide to Experts and Spokespersons

Sources Select Resources

Chinese shrine seeks stock-market path to financial nirvana
Zhejiang's Mount Putuo is latest sacred site to contemplate listing, prompting alarm over commercialisation of Chinese culture
Branigan, Tania
Article
2012
The Guardian
Mount Putuo in Zhejiang is the latest of several religious sites whose administrators have announced plans for a multimillion-pound stock-market flotation.
Frequently Asked Questions about Sources
Article
2009
Sources
SOURCES is a media service that connects journalists, editors, authors and researchers with the sources they need for their work. SOURCES spotlights organizations, institutions, government agencies, c...
Getting your story into the media
Article
2009
Sources
Stories are the heart and soul of the media. Journalism is about telling stories, and good stories require sources # human contacts, the people who provide informed comment and expertise, the people w...
Helping you reach the media
How Sources can help you get more and better media coverage
Article
2009
Sources
Media coverage is the most valuable kind of publicity there is because it is based on the news value or information value of what you do or say, and is therefore far more credible than paid publicity ...
Public Relations Strategy a Valuable Fundraising Tool
LaVigne, Mark; Hetherington, Leslie
Article
2002
Sources
A case study of using public relations to enhance a charity's fundraising activities.
Publicity 101 for Colleges
Sources News Release
Article
2009
Sources
Q: What's the best way for a college to get continuing media attention? A: By being found in SOURCES, the Media's Guide to Experts and Spokespersons
Scandal forces Cameron to give details on Tory donor dinners
Watt, Nicholas
Article
2012
The Guardian
Information has come to light that the British Prime Minister hosted private dinners in his official residences for wealthy donors.
Sources gives you powerful tools to help you stand out from the crowd
Article
2009
Sources
An overview of how you can use SOURCES to amplify your message. SOURCES is a media service that connects journalists, editors, writers, producers and researchers with the sources they need for their ...
The Sources HotLink
Website
1996
Sources
A website and newsletter dealing with media relations strategies.

Sources Bookshelf

Achieving Excellence in Fund Raising
A Comprehensive Guide to Principles, Strategies and Methods
Rosso, Henry A
Book
1991
A guide to the principles, concepts and techniques of fundraising such as assessment of human and societal needs, setting foals, selection of gift markets, and solicitation and renewal of gifts.
Fund Raisers
Their Careers, Stories, Concerns, and Accomplishments
Duronio, Margaret A.; Tempel, Eugene R.
Book
1996
An overview of the career path for fund-raisers such as educational and career backgrounds, causes and concerns, challenges and rewards of their work.
Give & Take
A Resource Manual for Candian Fundraisers
Book
A resource guide for statistics, information articles and guidance on issues for fundraisers and charitable voluntary organizations.
Rosso on Fund Raising
Lessons from a Master's Lifetime Experience
Rosso, Henry A.
Book
1996
Essays which explore topics such as leadership, stewardship, the art of asking, building relationships, and more to present fund raising practice and theory.


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