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How to Build a Media List
LaVigne, Mark
Article
2004
Sources
Often your desired target audiences are diverse so this should be clearly defined before beginning to build your media list.
Mailing list know-how
Article
1998
Sources
Your mailing list is one of the cornerstones of a good communications strategy.

Sources Bookshelf

Sources.com
Portal for Journalists and Writers - The directory for reporters, writers, editors and researchers
Website
1977
Sources is an information portal for journalists, freelance writers, news editors, authors, researchers and journalism students -- and a resource for organizations, institutions, businesses, and ind...

Media

Canadian Printer
For senior executives and managers in the publishing, printing and graphic arts industries. Includes industry directories and special issues.


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