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News ReleasesAdvice For a Home Builder Who Wants to Build a Website Or Any Small Business Owner With a Trade Back2009-10-05 www.themarketingchefs.com Got a small trades business you wish to promote? In today's busy marketplace there are two broad ways to get your message out. Yes, you'll still probably need traditional offline marketing-word of mou... Experiential Marketing2009-10-05 www.themarketingchefs.com Experiential marketing is the next marketing methodology that can bridge the disconnect between the consumers' increasing demand to engage marketers and brands on their own terms. Consumers are more s... 5 Perfectly Promotable Ideas2009-10-05 www.themarketingchefs.com As a small business marketer you are often looking for ideas to promote your business that are often guided by smaller budgets, little time, you want relationship building to occur, you want to make a... Hungry to Succeed Tip Sheet2009-10-05 www.themarketingchefs.com Give email a starring role in your e-business Are you an e-marketer who wants to make more sales and profits without spending a dime more on advertising? Then get customers salivating for your product... "Selling The Invisible - A Field Guide To Modern Marketing" Book Review2009-10-05 www.themarketingchefs.com This week's review is a book "Selling The Invisible - A Field Guide to Modern Marketing" by Harry Beckwith. Now the title sounds a little dour, but I have to say that this is a very quick read and ver... Sources welcomes Anne Day -- Company of Women2009-04-24 Anne Day -- Company of Women Anne Day is the Founder of Company of Women, an organization that supports, connects and promotes women in business through monthly events, online and print directory, an extensive website, annual con... Sources welcomes Wendy Moore-MacQueen2009-05-25 Wendy Moore-MacQueen, Author, Speaker and President of Mormac Brand Re-engi Sources welcomes a new member: Wendy Moore-MacQueen, Author, Speaker and President of Mormac Brand Re-engineering. What Guerrillas Know About USPs2009-10-05 www.themarketingchefs.com A USP is a unique selling proposition, first popularized in 1961 by advertising legend Rosser Reeves in his book, "Reality In Advertising." Your USP is your proprietary competitive edge stated in clea... Sources Select ResourcesExpose Yourself!Diemer, Ulli (ed.) Article 2006 Sources A booklet about effective media relations, providing practical advice about getting media coverage and relating to the media. Frequently Asked Questions about SourcesArticle 2009 Sources SOURCES is a media service that connects journalists, editors, authors and researchers with the sources they need for their work. SOURCES spotlights organizations, institutions, government agencies, c... Getting your story into the mediaArticle 2009 Sources Stories are the heart and soul of the media. Journalism is about telling stories, and good stories require sources # human contacts, the people who provide informed comment and expertise, the people w... Helping you reach the mediaHow Sources can help you get more and better media coverage Article 2009 Sources Media coverage is the most valuable kind of publicity there is because it is based on the news value or information value of what you do or say, and is therefore far more credible than paid publicity ... Our business is helping you to promote your businessBusiness promotion Article 2009 Sources Established in 1977 as a directory of expert sources for the media, SOURCES has evolved into a major Internet portal featuring leading professionals and businesses in almost every field. Thousands of ... Sources gives you powerful tools to help you stand out from the crowdArticle 2009 Sources An overview of how you can use SOURCES to amplify your message.
SOURCES is a media service that connects journalists, editors, writers, producers and researchers with the sources they need for their ... Sources BookshelfExpose Yourself!Diemer, Ulli (ed.) Article 2006 A booklet about effective media relations, providing practical advice about getting media coverage and relating to the media. Money Making MarketingFinding the People Who Need What You're Selling and Making Sure They Buy It Lant, Dr. Jeffrey Book 1991 Practical advice on marketing. Muddled, meager and messyMarketing performance repair manual for small business Moore-MacQueen, Wendy Book 2009 Muddled, meager and messy # Marketing performance repair manual for small business, written by Wendy Moore-MacQueen, delivers the highlights of effective, economical marketing designed specifically fo... Company MagazineAimed at women in business, the small, digest-size magazine is jam-packed with useful information for women, with articles on sales, marketing, communication, relationships, work, money and more. It i...
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