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Selling: Experts and Sources
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1 News Releases
3 Sources Select Resources
1 Sources Bookshelf

News Releases

Building a Better Landing Page: Where your click lands you
2012-10-17
Randall Craig, Social Media and Online Strategist
Unfortunately, the conversion to a sale does not happen as often as it should, because many advertisers are completely unaware of a simple concept called the 'landing page'.

Sources Select Resources

Join the SOURCES Affiliate Program
Earn 20% every time you refer a new member to SOURCES
Article
2010
Sources
Benefit yourself and benefit your clients, associates, customers, members, readers, and visitors to your website by introducing them to SOURCES' powerful publicity and marketing tools.
Unique selling proposition
Sources Select Resources Encyclopedia
Unclassified
The Unique Selling Proposition is a marketing concept that was first proposed as a theory to explain a pattern among successful advertising campaigns of the early 1940s.
What Guerrillas Know About USPs
Ryan, Tricia
Article
2009
The Sources HotLink
A USP is a unique selling proposition: your proprietary competitive edge stated in clear, concise terms.

Sources Bookshelf

Self-Publishing Manual
How to write, print & sell your own book
Poynter, Dan
Book
1979
A comprehensive manual on self-publishing your own book which covers all aspects of the process from writing to selling.

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